one-sentence pitch

The one-sentence pitch : can you explain your startup in one sentence?

Well, this guy nailed it.     Can you describe YOUR startup in one sentence? The one-sentence startup pitch or high concept pitch is easily mocked. In fact, there’s a Facebook group dedicated to doing just that. Members suggest hilarious one-sentence descriptions for real (and how-it-not-a-thing) companies. Most pitches follow the “Tinder for____” formula: A […]

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brainstorming

The key to more creative brainstorming? Embarrass yourself

Want to foster more creative brainstorming?  Embrace your embarrassing side. An experiment looked into whether gr0ups could be pre-loaded for better brainstorming. 93 managers were randomly assigned to three-person teams. Half of the groups were told to share embarrassing stories; half talked about times they had felt pride. Embarrassing Brainstorming No cheating. The anecdotes had to be […]

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training

Why employees are mostly training themselves

Employees get 1% of their working week to focus on training and development. Yet, we live in a culture where companies look to hire “learning animals”. The perfect employee has the smarts to handle massive change and the character to love it. IBM found that when deprived of advancement opportunities, learning animals were 12 times more likely to […]

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DMN

Why Doing Mostly Nothing at Work is OK

When you let your mind wander, you engage a brain circuit called the “default mode network” (DMN) . Dipping into our deep storehouse of memories, ideas, and emotions plugs us into our DMN. Which was thought of as our “Mostly Do Nothing” circuit. Until recently. Turns out, the “resting” DMN uses 20% of the body’s […]

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excuses for being late to work

top 15 most hilarious employee excuses for lateness you will ever hear

People on Quora reveal the most awe-inspiring, jaw-dropping excuses they’ve heard for lateness from an employee or co-worker. Yes, this happened. Source From the “cat told me it was Saturday” to  “my Llama gave birth”, I dare you not to crease yourself at these excuses. Share them at work – you’ll look great in comparison! Caught […]

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Irn-Bru

This is how you market a tiny ginger Scottish drink

Irn Bru is the world’s most popular soft drink (that isn’t Coca-Cola). Irn Bru showed its true-blue Scottishness by tweeting a cheeky graphic of the global dominance of Coca-Cola. Scotland is the blue bit – favouring home-grown fizzy ginger Irn-Bru. One (very Scottish) explanation is that : Irn-bru uses a colouring called ‘sunset yellow’ that is […]

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